Forget Santa — Beyoncé was the one who really delivered this Christmas. And she’s got one more surprise in store following the holiday season. The pop star has begun teasing a major announcement early in 2025, and naturally, the BeyHive is already abuzz with theories about what it might be… even though it did get a bit delayed.
As everyone with a Netflix account already knows, Beyoncé lit up the NRG Stadium in her hometown of Houston, Texas, on Dec. 25 with an unforgettable halftime performance, belting out several selections from her 2024 album, Cowboy Carter, live for the first time. But the biggest surprise wasn’t on the stage. After the concert, Bey posted a short video on Instagram of herself waving an American flag on a white horse as mariachi music plays. The clip ends with the date 1.14.25 appearing in large red font.
Clearly, something big was supposed to arrive on Jan. 14. But unfortunately, whatever it was got pushed back. When the date came, Beyoncé posted a message to Instagram, confirming her planned revelation had been postponed due to the ongoing wildfires plaguing Los Angeles. She encouraged her follows to donate to wildfire relief efforts, confirming that her BeyGOOD foundation has donated $2.5 million.
While the BeyHive continues to wait for this mysterious announcement, there are three prominent theories about what Bey is plotting. Here are the most likely possibilities:
1. A Cowboy Carter Tour
Could Mrs. Carter finally be bringing her rodeo to the world? There’s a good reason to believe a tour announcement is on the horizon. The timing lines up almost perfectly with how she announced the Renaissance World Tour in early 2023, about six months after the release of Renaissance. Adding to the theory, fans noticed tour vendor Live Nation reposted Beyoncé’s teaser video shortly after it was posted.
So saddle up, because Beyoncé may be taking Reneigh on the road once again soon.
2. The Long-Awaited Visuals
In the over two years since Renaissance dropped, the BeyHive have been not-so-patiently waiting for the Queen Bey to release some form of visuals associated with that album… and now with Cowboy Carter as well. Bey has become known for releasing full visual companions for her albums, something she’s done consistently with most of her recent releases — up until Renaissance, that is. She’s teased a visual album a few times, so maybe now she’s finally ready to give it to the fans.
3. The Start Of Act III
Beyoncé has said that Renaissance and Cowboy Carter are the first two parts of a three-act project. So, could we be entering the final act with Beyoncé’s big announcement? The Cowboy Carter era did start during a major football game; maybe it will end with one, too.
And there are already some pretty convincing theories about what Act III will sound like. Most members of the BeyHive are predicting it will be a rock album, with the overarching project being Beyoncé reclaiming musical genres that were founded in Black culture. If we’re about to enter Act III, then prepare to rock out all throughout 2025.
